Is the problem worth solving?

Real, visible and urgent.

Check the public evidence before you spend more on it.

No account, email, or card needed.

The method draws on a documented archive of 2,715 startup shutdowns; sources and limits are published.

The scope of Stage 1

Start with the problem worth solving. Focus on the problem your buyer faces and the signs you’ve seen. Asking the market is the first step towards commercial validation.

Your idea is used to retrieve market evidence and generate this result, and is stored with it — see our Privacy Policy for who can see it and how long it is kept.

The question Stage 1 answers

Does a real market problem have credible live evidence?

How it works

  1. Describe your idea: tell us who it helps and what you’ve seen so far.
  2. Check we’ve understood: review and edit the summary before the research begins.
  3. Explore the evidence: read the findings and decide what to test next.

What comes back

  • Evidence grade: the governed evidence state for the Stage 1 finding, with the evidence boundary stated alongside it.
  • Public sources: links to the evidence behind the assessment, with gaps in coverage made clear.
  • Open assumptions: the beliefs about your idea that still need testing.
  • Next test: a focused question to take to buyers before your next commitment.

One check. A clear boundary.

Stage 1 focuses on evidence of the problem. Commercial validation builds on that starting point.

The optional paid Canvas, Stages 2-6, guides you through buyer budget, pricing, willingness to pay, offer fit, acquisition economics, product-market fit and business validation. Establishing the answers takes direct buyer work and further testing.

No account. No email. No card.

No account or email is needed to start or view the first result. If you choose to save later, GTM Right sends a personal magic link to reopen the Workspace.

Your idea is used to retrieve market evidence and generate this result, and is stored with it — see our Privacy Policy for who can see it and how long it is kept.